吕女士
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- 职位介绍
- We are hiring lululemon digital content operation lead. Who we are lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people. About social editorial team We’re looking for a Content Operation to co-create best-in-the-world content for our lululemon social channel..You will be working closely with EC, Retail, PR, Creative, Social team, RBE to develop clear, efficient content creation process, guidelines, performance results tracking system to allow social editorial team to effectively deliver content with good quality, engagement and ROI. A day in the life: what you’ll do 80% of your work will be contributed to build up and operate a clear DouYin operation process including DouYin Short videos and live stream with cross-functional partners. You will be working with DP partner, social, EC, RBE and media buy team to come up with performance tracking system and develop own content performance report to ensure we always have the 1st hand results and insights into the impact of content to bring up content production into next level. Budget Tracking and Balancing to make sure all the payment, contract are well executed with no time delay. Meanwhile seek the space to spend smart. Daily routine will be mainly focus on weekly live-stream operations, to ensure the content direction well delivered, get it more effective, more engageable and more impactful. What you need to have: Acknowledge the presence of choice in every moment and take personal responsibility for your life. Possess an entrepreneurial spirit and continuously innovate to achieve great results. Communicate with honesty and kindness and create the space for others to do the same. Lead with courage, knowing the possibility of greatness is bigger than the fear of failure. Foster connection by putting people first and building trusting relationships. Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously. Qualifications · At least 5 -8 years’ experience in relevant work experience, e.g. Digital marketing, EC marketing, social marketing. · Strong understanding of project management tools e.g. MS Office. · Strong Excel skills and experience with data manipulation and reporting. · Ability to prioritize multiple projects and tasks simultaneously with various cross-functional stakeholders, and reliably meet deadlines. · Proven success in data-driven strategic thinking & process optimization. · Outstanding team player and positive attitude. · Strong sense of ownership and accountability. · A genuine passion for digital marketing and the online space with a strong knowledge of digital commerce, performance marketing (email, paid social and other media), A/B testing, and UX. · A love for lululemon - you wear lululemon, follow lululemon channels, and exemplify brand values
- 其他信息
- 行业要求：全部行业
公司简介
关于lululemon
lululemon（纳斯达克证券代码：LULU）为瑜伽、跑步、训练等运动及生活场景打造专业的鞋服及配饰，通过推出具有突破性的产品和体验，建立有意义的人际联结，激发潜能，提升人们的幸福感。作为面料创新和功能设计领域的行业标杆，lululemon从全球瑜伽习练者和运动员社群中汲取反馈，持续赋能产品研发。更多信息，请访问lululemon.com。
关于lululemon中国
lululemon积极拓展国际业务，中国是重要的合作伙伴。lululemon携手大使，依托门店布局及数字化策略与客人们建立真实的联结，倡导积极健康的生活方式，响应“健康中国”的号召。lululemon的使命是赋能人们感受更好的自己，实现更大的潜能。
等待你和我们一起，激发潜能，乐赴未来！
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